As leaders, we are called to guide those in our sphere of influence to positive change — to conversion. But proposing change is never easy. Naturally, we want to maintain our relationships, and not push people away. At the same time, because we care about them, we want others to become the best versions of themselves — and, if they haven’t already, to come to know Jesus Christ and his Church. When sharing the faith, or even offering advice on everyday matters to those God has placed in our lives, it’s important for us to act intentionally and with great care.
St. Paul provides helpful guidance. The commitment to “living the truth in love” that he describes in his Letter to the Ephesians (4:15) can help us safeguard our relationships while sharing the faith or encouraging others in virtue.
To love others well means considering what we know about them and what they’re capable of hearing at the moment. Truth means recognizing the need for growth — in ourselves as much as, if not more than, in other people.
To lead effectively is to thread the needle between respecting where others are now and encouraging them to become the persons God is calling them to be.
*****
JOSE PULIDO is a communication and leadership coach, the author of How to Evangelize Anyone (2025) and faith director of Camarillo (Calif.) Council 5272.








